Head of Growth
Ridley
About Ridley
Ridley is on a mission to eliminate the $100B homeowners lose each year to real estate commissions.
We’re building the first AI-powered home-selling platform that empowers homeowners to sell without traditional real estate agents — replacing outdated systems, middlemen, and fear-based sales tactics with software, transparency, and consumer control.
With strong early traction and backing from top-tier investors, Ridley is building a consumer-first alternative to a deeply entrenched industry.
The Role
Ridley is hiring a Head of Growth to build and run the systems that turn demand into paying customers.
You will own experimentation across acquisition and conversion — testing channels, landing pages, onboarding flows, and lifecycle communication — and scaling what works.
This is a hands-on, operational role reporting directly to the Founder & CEO, working closely with product, content, and sales to ship quickly, learn from results, and build repeatable growth.
What you’ll do
- Own Ridley’s go-to-market motion, from positioning and acquisition through conversion to paid.
- Design, run, and continuously improve the user funnel across channels and touchpoints.
- Identify where users stall, lose confidence, or fail to convert, and drive fixes in close partnership with product, content, sales, and concierge.
- Evaluate, scale, and shut down acquisition channels based on efficiency and downstream conversion.
- Define clear performance metrics and use data to guide prioritization and tradeoffs.
- Build tight feedback loops between user behavior, GTM strategy, and product execution.
- Act as a senior partner to the Founder & CEO on growth strategy and execution.
What you'll do
- Design, run, and scale growth experiments across acquisition and conversion.
- Test and optimize acquisition channels, including paid, organic, partnerships, and emerging channels, and double down on what performs.
- Build, test, and iterate on landing pages, onboarding flows, and conversion paths to improve how users move from interest to purchase.
- Own lifecycle and CRM-driven communication, including email and other touchpoints, to ensure interested users convert efficiently.
- Ship experiments quickly, measure results rigorously, and turn winning tests into repeatable systems.
- Partner closely with product to improve conversion within the product experience and remove friction in the funnel.
- Work with content and sales to align messaging, experimentation, and follow-up around what actually converts.
- Establish clear metrics for growth experiments and use data to guide decisions about what to scale, pause, or stop.
What you bring
- 5+ years of experience owning growth, go-to-market, or revenue at an early-stage company, with direct responsibility for conversion to paid.
- Hands-on experience designing and running growth experiments across acquisition channels, landing pages, onboarding flows, and lifecycle communication.
- A track record of turning experiments into measurable improvements in conversion and efficiency.
- Comfort owning lifecycle and CRM-driven communication (email and related touchpoints) and using it as a lever to convert demand.
- Strong analytical instincts: you know how to design tests, interpret results, and decide what to scale, pause, or stop.
- Ability to work cross-functionally with product, content, and sales to ship experiments quickly and improve the end-to-end funnel.
- A bias toward action, learning, and iteration — you move fast, measure honestly, and compound what works.
How to Apply
Send an email to careers@getridley.com with a brief introduction along with your resume or a link to your LinkedIn profile.