About Soxton

Soxton is an AI-powered legal platform built for founders at their earliest stages. We streamline everything from incorporation to equity, fundraising, and compliance with automated workflows plus human-in-the-loop support. Our mission is to become the default law firm for the next generation of entrepreneurs—faster, smarter, and more affordable than Big Law.

Who you are

You'll be our first dedicated marketing hire, responsible for shaping how Soxton shows up in the world. From the content we post to the campaigns we run, you'll own the experience founders have when they discover our brand.

Key Responsibilities

1. Own and grow our social media presence across LinkedIn, Twitter/X, and other relevant channels

2. Develop and execute creative activations that generate buzz and drive signups

3. Write clear, compelling copy and produce videos for our website, landing pages, and product communications

4. Design user flows and collaborate with our engineering team to create a UX that optimizes the customer journey from discovery to conversion

5. Help shape and execute our go-to-market strategy as we scale

You should have:

1. Experience in growth, lifecycle marketing, or startup execution, ideally in a zero-to-one PLG startup

2. Experience building content that drives business outcomes (signups, pipeline, revenue) and familiarity with analytics tools

3. Strong writing, design, and editing abilities

4. Ability to operate with high ownership in ambiguous environments

Nice to have:

1. You’ve created content for founders / B2B SaaS / fintech / legaltech