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Social Media Manager

Pesto Tech

Pesto Tech

Marketing & Communications
Gurugram, Haryana, India
Posted on Wednesday, October 11, 2023
Job Description: Social Media Executive at Pesto TechPosition:
Social Media ExecutiveExperience: 2 - 6 years
Job Responsibilities:
As a Social Media Executive at Pesto Tech, you will be responsible for creating and publishing content on various social media channels for Pesto. Will be executing the company's social media strategy to drive brand awareness, customer engagement, and business growth. You will work closely with the marketing team to create compelling content that resonates with our target audience across various social media platforms. Your role will be pivotal in shaping Pesto Tech's online presence and fostering a positive brand image.
Key Responsibilities
Content Creation: Develop engaging, creative, and high-quality content for various social media platforms, including but not limited to, Facebook, Twitter, Instagram, and LinkedIn. Generate multimedia content, such as images, videos, infographics, and animations, to effectively convey the company's messages and values.
Community Engagement:Monitor and respond to user comments, messages, and inquiries on social media platforms promptly and professionally. Foster meaningful interactions with the online community, building a strong brand following and customer loyalty.
Analytics and Reporting: Track, analyse, and report on social media performance metrics, such as engagement rates, follower growth, and content reach. Utilise insights to refine strategies and make data-driven recommendations.
Social Advertising: Assist in planning and executing social media advertising campaigns to enhance visibility and reach the target audience effectively.Stay
Abreast of Trends: Stay updated with the latest social media trends, algorithm changes, and best practices to adapt strategies accordingly.
Qualifications:
2 - 6 years of relevant experience in social media management and content creation.
Familiarity with design software and basic photo/video editing skills are a plus.
Proficiency in using social media platforms, social media management tools, and analytics tools.
Strong written and verbal communication skills.
Creative mindset with the ability to generate innovative ideas for content.Basic understanding of digital marketing principles.
Join us at Pesto Tech and be a part of a collaborative and dynamic team that's shaping the future of technology. If you're passionate about social media, creativity, and making a meaningful impact, we'd love to hear from you!
At Pesto, we value talent density a lot. We believe when people who’re talented & are amazing human beings - we think magic happens. If you’re someone who fits into our culture - we’d love to hear from you! We’ll make sure we make the next few years memorable for all of us.
Alternatively, we'd highly recommend you to not apply in case you don't associate with our culture. We believe no one is a bad/good employee - we want to make sure you enjoy working at Pesto & everyone else enjoys working with you as well. We'd recommend you go through this document to help you get a better understanding of our culture & only apply if you reflect well with it.