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SEO Specialist

Pesto Tech

Pesto Tech

Marketing & Communications
India · Remote
Posted on Sep 1, 2022
Role
If you love the Ahrefs blog, spreadsheets, and sweat every time Google rolls out an update; you’re an SEO enthusiast by blood. Pesto wants to build high-quality resources for the next generation of India’s tech talent, sounds interesting?
Requirements
Demonstrated work experience of leading SEO-strategy for a website
Knowledge of the latest SEO practices
Proficiency in SEO-related research tools like Ahrefs, SEMRush etc.
Prior experience in working with a team and working effectively with contract-based writers
Key Responsibilities
Your KRAs and major responsibilities will be:
On-Page & Off-Page SEO optimisation
Develop and provide reporting on SEO with insights on how to change our strategy even further
Develop strategies to continue growth
Update existing content as and when it needs updating as per Google’s upcoming updates
Implementation of SEO strategy which improves organic search ranking and visibility of the products in the online
Research keyword trends and create detailed content briefs for writers
Good knowledge of Link Building.
The candidate needs to check the information available from various tools and ensure that the suggestions are implemented to enhance the number of organic keywords and to get a better ranking for these targeted keywords.
Targeted Increase in the organic traffic on the website
Need to have
1+ year of technical experience
Strong analytical skills
Understanding of the SEO (Technical, On-page SEO, and Off-page optimization)
Top-notch communication skills and a collaborative spirit
A commitment to keeping your technical skills and knowledge up to date
Strategic thinking and keeping up-to-date with Google’s Helpful Content Update and semantic SEO practices
Nice to have
SEO experience in the ed-tech space
Case studies of previous work done
Bachelor's degree in Information Technology or related field
Proficiency in using Python
At Pesto, we value talent density a lot. We believe when people who’re talented & are amazing human beings - we think magic happens. If you’re someone who fits into our culture - we’d love to hear from you! We’ll make sure we make the next few years memorable for all of us.
Alternatively, we'd highly recommend you to not apply in case you don't associate with our culture. We believe no one is a bad/good employee - we want to make sure you enjoy working at Pesto & everyone else enjoys working with you as well. We'd recommend you go through this document to help you get a better understanding of our culture & only apply if you reflect well with it.